JONES COLLECTIVE INC. TO PROVIDE INFLUENCER MARKETING SERVICES TO HEALTH CANADA

Toronto, ON July 12, 2021 – Jones Collective Inc.(“JONES”) announces today that following a national competitive solicitation process, JONES has been awarded a contract to provide influencer marketing services to Health Canada. JONES will be responsible for developing and executing influencer campaigns to reach desired audiences across Canada.

JONES, one of Canada’s leading marketing agencies, brings a bilingual, national reach, tremendous content development strength and executive-level experience to the Health Canada account. “The JONES team has been immersed in social content and influencer marketing since 2015,” said Cathy Fernandes, CEO of JONES. “We are happy to have won this prestigious mandate with Health Canada as it’s a great opportunity for us to develop and execute authentic conversations addressing pertinent public health information and messaging around various subject matter reaching many demographics across Canada.”

The Scope of Work will focus on strategy, campaign development, influencer management, creative and video production with Jones Collective. This contract will utilize various tiers of influencers and content creators to ensure that communications with Canadians is clear and engaging.

About Jones Collective Inc.,

With headquarters in Toronto, Canada, JONES is an award-winning measurable marketing firm that focuses on full funnel marketing strategies that drives results. JONES works with public and private companies in organizing their brand narrative to achieve growth corporate strategies. Services include: Branding, Corporate Communications, Investor & Media Relations and Strategy, Analytics, Search Engine Optimization, Website Development & Optimization, Paid Media, Organic Social Media Content Strategy, Influencer Marketing, Email & Omni-Channel Marketing Strategies.

Media Relations:

Kailey Williams, Marketing Specialist
Jones Collective Inc. 
kailey@mrandmrsjones.ca